In recent years, the relevant central departments, local governments and import and export enterprises intensive planning, seize the fourth quarter of the key point in time, from increasing digital transformation, expanding new forms of foreign trade, optimizing the layout of the international market, promoting the integration of internal and external trade, and promoting the innovation and development of foreign trade enterprises to improve international competitiveness.

China's foreign export policy

Experts and enterprises interviewed said that on the basis of China's total foreign trade growth against the trend, improving a series of policies and policy systems will promote import and export enterprises to further expand their markets, promote industrial and product upgrading, realize the leap of China's foreign trade to the middle and high end of the global industrial chain value chain, and accelerate the opening of a new window for the high-quality development of foreign trade.
Intensive deployment of multiple parties to improve and upgrade the quality of foreign trade.

In the fourth quarter, the region will accelerate the implementation of special focus, improve policy support, promote commodity imports, ensure stable and rapid growth of processing trade, stabilize the scale of import and export of bonded logistics, promote the innovative and stable development of border trade, and coordinate with the North Port Group to ensure the import and export logistics and transportation of key foreign trade enterprises, and make efforts to reduce the logistics costs of foreign trade enterprises, and stabilize the foundation of foreign trade. Li Shuo, deputy director of the Department of Commerce of the Guangxi Zhuang Autonomous Region, introduced a series of measures to stabilize foreign trade at a press conference held on November 2, from guaranteeing the main body to guaranteeing the operation to ensure rapid growth of foreign trade throughout the year.
Panzhihua also held a special working meeting on November 2 on stable growth of foreign trade, deployed to sprint the annual foreign trade target, proposed to enhance the development potential of foreign trade, strengthen the guidance and support for potential enterprises, and cultivate comprehensive foreign trade services, cross-border e-commerce and other emerging forms.

In addition, Changsha also proposed to make every effort to accomplish this year's goals and tasks and scientifically plan for next year's work at the critical moment of the fourth quarter, making specific arrangements in terms of improving the international competitiveness of industries, promoting the coordinated and integrated development of domestic and foreign trade, and fostering a new momentum in trade development. Rizhao City Bureau of Commerce, on the basis of investigating the import and export situation of key enterprises before the end of the year and in the first quarter of next year, issued the Action Plan for Winning the Battle of Stabilizing Foreign Trade in the Fourth Quarter, which puts forward targeted measures for exploring and fostering enterprises and projects with new growth points.
In fact, this year, China has been increasing its support for the innovative development of foreign trade enterprises. in July, the State Council issued the Opinions on Accelerating the Development of New Forms and Modes of Foreign Trade, which clarified a series of priorities for the innovative development of China's foreign trade.
Policy support is still being strengthened. The Ministry of Commerce has made it clear that it will initiate timely and targeted policy support measures to strengthen support for small and medium-sized foreign trade enterprises and actively support the development of new forms and modes of foreign trade, such as cross-border e-commerce, overseas warehouses, market purchasing and offshore trade. Customs is also further deepening distribution, management and service reforms, optimizing the management and services of cross-border e-commerce and other new forms and modes, and reducing costs and improving the efficiency of foreign trade enterprises through model innovations such as return center warehouses.
Seeking opportunities in crisis enterprises to explore new development paths.
With policy support, enterprises are also actively exploring. For example, Shanxi Jiashida Robotics Technology Co., Ltd. accelerated its international market development during the epidemic, and the glass robots produced by the company have been sold in seven or eight countries, including South Korea, Germany, Israel, Russia and Japan.
Niu Liqun, Chairman of Jiashida Robotics Co., Ltd: The company has strengthened its promotion on Google, Facebook, Twitter and other platforms, which has been recognized by foreign agents and consumers. Next step, Jiashida will also plough into the field of household cleaning robots, drive the brand with technology, enhance product awareness and expand the international market.
Coincidentally, the first batch of Liugong mining wide-body trucks equipped with Yuchai YC6K13 engines were transported from Changzhou and delivered to a coal mine user in South America at Guangxi Yuchai Machinery Co. This is the first time LiuGong and Yuchai delivered a large number of overseas orders. Liu Hui, deputy general manager of Yuchai Overseas Business Department, said that in recent years, Yuchai has actively laid out the emission upgrading in ASEAN countries, such as Vietnam and the Philippines, and has always been in the leading position in terms of products, market and service. In the future, Yuchai will further focus on new potential markets and expand deeper and wider cooperation.

From this year's situation, many enterprises are actively exploring new ways of market development and have achieved certain results. China Chamber of Commerce for the Import and Export of Machinery and Electronic Products Industrial Development Department Director Gao Shiwang said. He also suggested that it is also important to see the pressure and challenges still exist. For example, in the field of cross-border e-commerce, some companies just involved in the lack of market and channel accumulation, lack of experience, and often face the problem of high return rate, leading to turnover difficulties and cost pressures and other chain reactions. In addition, factors such as exchange rate fluctuations and rising freight costs have further squeezed the survival space of enterprises, especially SMEs.
Hangzhou Goldfish Electrical Appliance Group Co., Ltd. faces such problems. Wu Zheng, assistant general manager of Goldfish Group, said that since August, orders have dropped relatively fast, mainly because of the high cost of sea transportation, which is beyond the affordability of customers. However, the enterprise is also actively exploring to win a bigger market with differentiated products. Next, Goldfish Group will focus on niche personalized products, optimize the production line through information technology support, standardize the common parts and modularize the individual parts, so as to create better-selling products at a faster speed and improve market competitiveness.

Tapping new potential and accelerating the creation of new competitive advantages.

The analysis pointed out that under the joint promotion of all parties, the new advantages of China's foreign trade competition are expected to accelerate the formation of high-quality economic development.
The upgrading of foreign trade is not only the inevitable result of the high-quality development of China's economy, but also a gas pedal to help economic transformation and upgrading. Zhu Caihua, a professor at the Institute of International Economics of the University of International Business and Economics, said that China's foreign trade will conform to the new development trend, tap the new potential in the new trend, and create new competitive advantages under the new development mode.
Zhu Caihua suggests that, from the perspective of market layout, the development of foreign trade should keep pace with the changes in the international economic pattern, based on the domestic market, consolidate the traditional market, and tap the potential of the Belt and Road and other emerging markets. At the same time, actively develop the same standard and quality products, and promote the integrated development of domestic and foreign trade.

We also need to deeply explore the potential of digital trade and vigorously develop new forms and modes such as digital marketing, cross-border e-commerce and market purchase trade. Zhu Caihua emphasized the need to make full use of the dividends brought by China's participation in building high-level free trade agreements, especially the effectiveness of the Regional Comprehensive Economic Partnership (RCEP), to increase the cultivation of regional industrial chain supply chain value chain.
China Enterprise Confederation Research Department researcher Liu Xingguo analyzed in an interview, technological innovation is the key to improve China's foreign trade competitiveness. Only with the help of technological innovation and efforts to make substantial breakthroughs in key technology areas can we realize industrial and product upgrading, and realize the leap from the low end of the industrial chain value chain to the middle and high end. Once standing in the middle and high end of the global industrial chain value chain, the competitiveness of China's foreign trade will be greatly improved, and the era of high-quality development of foreign trade enterprises will really come.